Wide Range for the confectionery industry
A new challenge for the WR FEEDER LABEL 250L
Sometimes the destinies of companies intersect almost by chance. And just like that, the Valtellinese confectionery company BRIELLI Caramelle e Confetti from Bormio crosses paths with Wide Range only for having noticed a small label on the machine in need of repair. The customer needs to label the transparent bags containing sweets and sugared almonds « top » & « bottom » but the system is old and the two labeling machines are acting up.
After a couple of interventions and visits by the customer to our site, we thought of proposing our « FEEDER LABEL » even though we knew that it was an important investment for the counterparty who asked us for the repair of the old systems and not the supply of new ones; Nonetheless, the customer immediately liked the idea and within a week decided to replace the old system with our « WR FEEDER LABEL 250L » with labeller and product collection plan.
The most important and most difficult point for the customer to « digest » was the fact that, while until now the envelope labeling step was a single step, i.e. « top » & « bottom » at the same time, now it was necessary to label in two steps, first above and then below, then taking the transparent bags labeled on one side and repositioning them in the feeder, ready to receive the second label.
The bet was convincing and successful, because now the customer labels at a speed greater than 20 m/minute, compared to around 10 m/minute found in the past, and despite the two steps he reports having gained around 25-30% in the production times.